Reading about instagram this week was very enlightening. The thought of using instagram for business hadnt really crossed my mind until looking at these articles. It was pretty easy for me to see how facebook would be an important tool to use. With instagram however i was having a little more difficulty seeing its ability to promote businesses.
Now that i am more educated i can defiantly see how it would be an important tool to use to engage a loyal customer following. I feel like in the product design industry it would be very effective to allow those you sell and market to see what you do and how their favorite products are made.
For Ice Cloud i think the best way i can use facebook is to get some photos of the products and how they are made. It would also be a great way to give promo codes and allow customers discounts by following Ice Cloud on instagram.