I really think that YouTube could be a very effective way to market a business. I think that the versatility with YouTube and what you can do really makes the options limitless. If you business is all about teaching a skill you could show clips or parts of what you teach to spark interest in what you are doing. I think the only downfall to YouTube is it takes some creativity to really be effective and not everyone has that ability.
YouTube for Ice Cloud I think could be very important. It would be something that would let people know what goes on and how the Ice Cream is made. I think that it would also give us a way to promote the unique ness of the business.
I am excited to think of ideas and put them together for a youtube channel.